DONE-WITH-YOU
A second brain for your search and content strategy
Not every business needs done-for-you marketing management. Sometimes you just need an expert digital and SEO consultant to bounce ideas off, review what’s already in motion, or help your team make better decisions and analyse results. That’s what this service is for.
Freelance SEO consultant // Personalised marketing advice // Objective feedback // Soundboarding & ideas // Strategic search marketing sessions // Monthly recommendations // Trends & behaviour knowledge // Freelance SEO consultant // Personalised marketing advice // Objective feedback // Soundboarding & ideas // Strategic search marketing sessions // Monthly recommendations // Trends & behaviour knowledge // Freelance SEO consultant // Personalised marketing advice //
A digital and SEO consultant in your corner
Whether you’ve got internal marketing support, a freelancer, or an agency handling day-to-day tasks, the question is: are they focused on the right things? Is your digital and SEO strategy keeping pace with how search (and buyer behaviour) is changing? Are your campaigns and content doing what they’re meant to?
With a decade of digital marketing experience, I offer ongoing digital and SEO consulting support for founders and in-house marketing teams who want to stay sharp with their search presence, and avoid second-guessing what’s right or wasting time on low-impact work.
Through email and monthly video calls, we’ll catch up on your marketing efforts, look at current performance, and discuss ways to boost your visibility and conversions from search channels. You’re in the driver’s seat, managing all activity. I help navigate.
Stay aligned with how SEO is changing and what works now, not six months ago.
Make confident, informed decisions about digital marketing, sooner.
Spot gaps and opportunities that sometimes only a fresh set of eyes can see.
About This Service
What’s included in Consulting & Advice?
Unlike my ‘done-for-you’ digital and SEO services, Consulting & Advice is all about enabling you to do the heavy-lifting in-house. From reviewing blog posts and providing feedback before you hit publish, to reviewing your search performance and analytics, I advise on ways to improve and get more out of the channels you’re working with.
This is ideal if you’ve already got someone managing execution – whether in-house or outsourced – but want experienced oversight. It’s especially useful during periods of change, when rankings dip, when launching something new, or when the stakes are high and you can’t afford to get it wrong.
It’s like having a sounding board and strategist on-call, without the need for a full-time hire.
Monthly strategy session
A focused session to work through priorities, challenges, and next steps.
Email and shared doc support
Send ideas, plans, content, or questions between sessions and I’ll review, respond, and keep you moving.
Reviews and feedback
Get a second set of eyes on your SEO strategy, campaign plans, reporting or content drafts.
Guidance on AI-influenced search behaviour
Understand how tools like Gemini or ChatGPT are changing the search journey, and how to adjust accordingly.
Templates and professional tools
Gain access to the templates I use with clients for audits, strategies, keyword research, and more. I’ll also reveal my go-to tools so you can DIY your search marketing.
Investment: $1,200 AUD +GST // £600 GBP
No minimum term or lock-in contracts.
“MarCloud has worked closely with Aimee for over 6 years and she has played an extremely important role in our business growth. It began with Aimee supporting me as a solo consultant to what MarCloud is today with almost 30 people in the team. Aimee has adapted and been able to provide serious business value at all stages of our growth journey so far and she has always felt like an important part of our marketing team.”
– TOM RYAN, FOUNDER, MARCLOUD CONSULTING
“Within just four weeks, the changes Aimee made to our digital marketing strategy resulted in an uplift of volume and quality of leads. Working hand-in-hand with our existing website agency, Aimee efficiently gave valuable input with regards to our website content, social media activity and paid advertising to better our generation of new clients and partners. I welcome Aimee to work with us at any point in the future. Her impact on the business has been invaluable.”
– DAVID CARRICK, FOUNDER, CERT PLUS TRAINING
“By handing over our SEO and PPC campaigns, we’ve not only reclaimed valuable time but also seen a significant boost in our online visibility and conversions. Aimee’s comprehensive approach and deep understanding of digital marketing and our business have delivered real, measurable results. Traffic to our many sites have increased dramatically, and we’ve experienced a year-on-year improvement in lead quality and sales.”
– ABBY SQUIRE, MARKETING DIRECTOR, SMART GROUP LTD
Your questions answered
What does digital marketing consulting include?
My consulting support includes a monthly strategy session, feedback on your campaigns or content, and ongoing access via email or shared documents to help you make better decisions and adjust to changes in search and AI behaviour.
Is this service suitable if we already have a marketing team?
Yes, this service is designed to complement your existing team. I help sense-check strategies, provide senior oversight, and make sure the work being done is aligned with what drives visibility and results.
How do the monthly sessions work?
Each month, we have a 1-hour call focused on your current challenges and priorities. We can review performance, test ideas, refine messaging, or work through strategic decisions – whatever is most useful at the time.
Can I ask questions between sessions?
Absolutely. You’ll have support via email or shared docs between sessions, so if something comes up mid-month, you’re not stuck waiting for answers or wasting time figuring it out alone.
Do you provide recommendations based on AI search changes?
A key benefit of having an SEO consultant on call is understanding how tools like ChatGPT and Gemini are influencing search behaviour, and how your strategy should adapt. So yes! I’ll keep you in the loop and ahead of the curve.
HI, I'M AIMEE BINSTEAD
Efficiency nerd. Digital specialist. Creative writer.
My digital career began in the fast-paced world of marketing and advertising agencies, where I led strategies to generate leads, increase ecommerce sales, drive behaviour change, and deliver commercial results for big-name brands. In a few years, I went from a uni graduate to a senior leader. The work was exciting, and the agency experience was unbeatable, but I longed for a more balanced lifestyle - one that allowed me to work remotely and flexibly alongside other passions.
In 2017, from a campervan in the Australian outback, I embraced the freelance life. I launched Trusted Online Marketer to help small and medium-sized business founders access the expertise and support of a digital marketing specialist, without the agency price tag. My goal is to enable time-poor owners and small teams to take off their marketing hat and spend their precious limited time elsewhere, confident that they have a digital partner who genuinely cares about their success.
Now, with more than a decade of experience crafting strategies that connect with audiences, I've helped seven-figure businesses globally see over 1500% ROI. But more than this, by taking the reins of their digital marketing, I've given clients an asset we can't claim back: time.
Work together in three easy steps
01.
Contact form
Get in touch via the contact form here. Send a brief explanation of your business and what's prompted you to explore digital marketing support. I'll respond to your message with suggested dates and times for an introductory call.
02.
Introductory call
I like to think of this call as a 'fit check'. You'll share more about your digital marketing challenges, and I'll explain how I typically work. I only take on projects that are aligned with my skillset, so if it feels like we're a good match, I'll confirm there and then.
03.
Written proposal
Based on the information you shared during our call, I pull together a tailored proposal outlining your key challenges and the best package for your business needs. All that's left is for you to approve the proposal, and I get to work!
Let's talk about you
Want a decade of digital and search marketing knowledge on your team?
A 30-minute call is all it takes to see whether we're a good fit to work together.