OWN A WEBSITE THAT WORKS FOR YOU

 

WordPress websites that attract and convert visitors

 

A great website doesn’t just show off how amazing your small business is. Instead, it uses beautiful design, a great user experience, search engine optimisation, and helpful content that’s all about the audience to delight a visitor.

Fifteen years ago, a business’ website was seen purely as an online brochure.

It was all about shouting your amazing USPs and benefits, using flashy graphics, and black-hat (a.k.a dodgy) SEO tactics to rank well.

To build a website back then, you needed to know how to code and your design had to be created from scratch.

Fast forward to today you’ll find that neither of these is the case.

Firstly, to rank well in search engines and really engage visitors with your brand to the point that they take action, a website needs to focus on their needs first.

What is their journey when seeking and buying your product or service?

How do you set your site up to answer as many of their questions about your field of expertise as possible, whilst still leaving them needing you?

The best and highest converting website owners have figured this out.

Secondly, the options these days for affordable website creation are brilliant. They are so much more accessible for low-budget businesses.

The websites I build for clients are based on the amount they can invest upfront on things like buying a web domain, using a hosting company, and the functionality they need now and in the future.

They include:

WordPress.org with shared hosting – the most scalable website building platform and my usual recommendation. I use Divi theme, which comes with pre-made but easy to customise layouts, to build stunning sites for different types of clients (you can see a few here).

We’ll chat about your customers, the search terms they might use to find you and the kinds of information they usually like to know.

Then I’ll do in-depth keyword and competitor research to make sure your site doesn’t just look fab, it’s made with the foundations to be judged highly in the eyes of Google too.

I work primarily in WordPress where we can select from hundreds of beautifully designed and pre-made Divi theme templates, with the ability to customise these completely to fit your brand.

 

Working with Aimee was an absolute breeze. She made what is normally a stressful situation for me actually enjoyable. The prompt replies and actioning of works showed production results quickly and efficiently.

Not to mention when we came across a few walls, Aimee quickly rectified and found ways around them. I am so thankful to have come across Aimee and plan to only use her for everything web related from now on.

Talita Sheedy

Naturopath, Lahlita Natural Medicine

Let’s build or improve your website so it drives action

Many agencies still insist on coding custom websites from scratch. In my opinion, for standard websites and even some e-commerce sites, this is just unnecessary and time-wasting, especially for small businesses.

You no longer need to be a web developer to build and maintain a site but you do need to understand good web design and SEO.

I build WordPress websites within 6 weeks that don’t just look great but use clever design, copywriting, structure and content to keep visitors interested once they arrive on your site.

As part of a website build I’ll set up Google Analytics tracking so you can better understand when and how people come to your website. Most importantly, so you can measure how many visitors take action by enquiring or buying.

LET'S GROW YOUR BUSINESS

 

Online marketing expertise

Strategy & Planning

Companies that have a documented marketing strategy grow faster.

SEO

Organic traffic has a 14.6% conversion rate, can you afford not to rank?

Website

User experience on your site impacts whether they'll enquire.

Blogging

Businesses that blog generate more leads than those that don't.

Social Advertising

54% of social browsers use social media to research products.

Analytics

Understanding your performance is step one to successful marketing.

Email Marketing

Email marketing is still one the best ROI-driving channels online.

Google Ads

Google Ads get your business in front of people with an intention to buy.

1:1 Training

1:1 training for marketing is more efficient than endless Google-ing.

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